Northwestern Kellogg

RANKINGS: BEST MBA PROGRAMS FOR ENTERTAINMENT AND MEDIA JOBS (Updated for 2018) - USC MARSHALL, UCLA ANDERSON, NYU STERN

RANKINGS: BEST MBA PROGRAMS FOR ENTERTAINMENT AND MEDIA JOBS (Updated for 2018) - USC MARSHALL, UCLA ANDERSON, NYU STERN

Ranking the best business school programs by the percentage of MBA graduates entering media and entertainment industries (2018).

In prior years, we excluded USC Marshall from our entertainment and media ranking as it fell outside of the business schools regarded as top 15 by US News and Businessweek. However, given the overwhelming strength of Marshall's strength within the entertainment/media, we've updated our 2018 entertainment and media ranking to provide a more relevant assessment.

Applying Round 1? This Year's MBA Deadlines Are Earlier Than You Think.

Applying Round 1? This Year's MBA Deadlines Are Earlier Than You Think.

Normally, once the fireworks go off on the 4th of July, that's our signal to start digging into the apps in earnest, as "October" Round 1 deadlines are a few months away.  However, in recent years, the deadlines keep getting earlier and earlier.  I know I had to really reset my own calendar given these changes, so I figured I'd do a public service and list them out here, calling special attention to the front-loaded nature of the deadlines. 

Should You "Think Bravely" on Your Kellogg Application?

Should You "Think Bravely" on Your Kellogg Application?

We just finished the Round 1 gauntlet (for the most part - yes, we're talking to you, NYU Stern applicants!)  We noticed in the October flurry that many of our clients were concerned about Kellogg's new marketing slogan.  In case you haven't noticed, Kellogg recently launched a new "motto" that reads: "Think Bravely: we believe that business can be bravely led, passionately collaborative, and world changing."

The introduction of this laboratory-cooked slogan caused much hand-wringing among Round 1 applicants, so now that we have a moment, we wanted to address it and help out those of you applying to Kellogg in Round 2.  So, should you focus your applications on "Thinking Bravely"?  Let's break it down.