The Chicago Approach

Chicago Booth's Three Components You Need To Know

Chicago Booth's Three Components You Need To Know

What should we know about what Chicago Booth wants the world to see? How do they position themselves face to face with their competition? Let’s look directly at some of Booths latest marketing material and branding documentation. The new marketing manta is, “We are more than a business school. We are a business force.”

Thoughts on the new Booth essay question #2

Thoughts on the new Booth essay question #2

Read further for tips on how to approach the new Booth essay question #2. Be introspective. Share your passion and enthusiasm. Connect past experiences with future goals while exploring all facets of the school experience. Understand Booth's culture. Convey what you bring to Booth and its community. Capture your story.

How to Get Into Chicago Booth - Essay Analysis and Q&A Discussion

How to Get Into Chicago Booth - Essay Analysis and Q&A Discussion

Paul Lanzillotti presents his analysis of the Chicago Booth business school application, Booth Moments "picture essay", and strategies for getting into the MBA program.