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The Value of Your Unique Perspective in MBA Applications

The Value of Your Unique Perspective in MBA Applications

I was working on our Michigan Ross Strategy Memo over the weekend, when it occurred to me just how overlooked a "unique perspective" is when it comes to MBA applications.  Even here at Amerasia, where we work hard to push our clients away from thinking in terms of "impress the reader" and towards "connect with the reader," we sometimes lose sight of how just what an easy and effective way that can be to frame introspective writing.  Because Michigan Ross has the MAP program and everything funnels towards what perspective you bring to the class, it became a good reminder and something that felt worthy of passing along.