Key Thoughts

Chicago Booth's Three Components You Need To Know

Chicago Booth's Three Components You Need To Know

What should we know about what Chicago Booth wants the world to see? How do they position themselves face to face with their competition? Let’s look directly at some of Booths latest marketing material and branding documentation. The new marketing manta is, “We are more than a business school. We are a business force.”

Understanding Dartmouth Tuck's Five Pillars

Understanding Dartmouth Tuck's Five Pillars

Dartmouth Tuck can be a bit of an enigma. It has a remote location and an incredibly friendly student body and supportive alumni. But what does the school really stand for? What’s behind Tuck’s learning ethos, branding and mystique as America’s first graduate business school?

The Number One Thing Tuck Looks For

The Number One Thing Tuck Looks For

Dartmouth Tuck is a unique school because it asks MBA applicants to be intensely personal. Granted, most business schools have an element of wanting to know applicants on a personal level – be it your passions, your background, or your inspirations. But this is the number one thing Tuck HAS to know.

"What Makes You Feel Alive?" Tips for Haas Essay #1

"What Makes You Feel Alive?" Tips for Haas Essay #1

The Berkeley Haas application deadline is around the corner. Haas is being unique with this essay - the length and the content. The reason for this is probably because business school applicants are slavishly devoted to connecting passion with work. These kinds of essays also end up reading pretty frilly. So, it’s best you to be as efficient in this essay as possible.

DEFINING BERKELEY HAAS’ FOUR PRINCIPLES

DEFINING BERKELEY HAAS’ FOUR PRINCIPLES

The Berkeley Haas MBA application deadline is nearing. Before you write and review a single essay, you have to take stock of their overarching instructions. Haas has taken their “Defining Principles” out from one specific essay question and placed them at the top of the entire application. Why? Read on for more clarity.

A Checklist for Kellogg - Before You Hit Submit

A Checklist for Kellogg - Before You Hit Submit

Are you getting ready to apply to Northwestern University’s Kellogg School of Management this week? This checklist will keep you focused on crafting a competitive MBA package before you hit that “submit” button.

First, ask yourself are you portraying that Kellogg is the right fit for you?

HARVARD AND KELLOGG: A TALE OF TWO BUSINESS SCHOOLS?

HARVARD AND KELLOGG: A TALE OF TWO BUSINESS SCHOOLS?

Northwestern's Kellogg has added a world-class facility to its already top-flight culture. In the last five years, it has felt like the trade-off has been: "give up some of the cutting-edge in exchange for being with really cool people in a place built on compassion and values."

11TH-HOUR MBA APPLICATION ADVICE: BEFORE YOU HIT SUBMIT (Updated)

11TH-HOUR MBA APPLICATION ADVICE: BEFORE YOU HIT SUBMIT (Updated)

We always tell our clients, do not wait until only a few days before the business school's deadline to begin completing your online MBA application, because you just may have an "oh-snap" type moment. Here are 15 tips you should read before hitting that MBA application submit button to avoid a disaster in the making.

MIT Sloan Seeks Something Different in MBA Applicants

MIT Sloan Seeks Something Different in MBA Applicants

MIT Sloan School of Management is ranked sixth out of all top business schools. With a 14% acceptance rate, this prestigious b-school is extremely selective who they chose to accept into their MBA program. So, what kind of students does Sloan seek out and how are their applications different from others’?

Imposter Syndrome: A Sign of Success, Not Failure.

Imposter Syndrome: A Sign of Success, Not Failure.

The weight of imposter syndrome can be soul-crushing. Especially, when numerous MBA application deadlines are nearing. The overshadowing worry you feel that you are not worthy to be accepted into business school is real. The good news is that this feeling is temporary and is often accompanied by an achievement.

THE STAR METHOD FOR MBA ESSAYS

THE STAR METHOD FOR MBA ESSAYS

The STAR Method (Situation, Task, Action, Result) offers a straightforward format you can use to answer MBA interview questions. Prompts that ask you to provide a real-life example of how you handled a certain kind of situation at work in the past. But it is an excellent method to use for MBA essay writing too.

15 “Interpersonal Characteristics” to Consider for your Wharton LOR

15 “Interpersonal Characteristics” to Consider for your Wharton LOR

The Wharton admissions committee wants the person who knows you the best at work – usually a direct supervisor – to attest to your skills, achievements, and qualities. They need that first-person POV brought to the table. Wharton wants to get the nuanced insight and real-world examples of how you perform with others.

PERSONALIZING YOUR INTERESTS IN AN MBA PROGRAM

PERSONALIZING YOUR INTERESTS IN AN MBA PROGRAM

The simplest and most important thing you can do to improve your "Why B-School X" portion of career goals essay is to personalize any and all content. Make anything you write about the school specific to you. Make it specific to your experience and your desires. Or make it specific to what you require from a program.

10 Steps To Deciphering Wharton Electives

10 Steps To Deciphering Wharton Electives

Wharton is one of the few schools that require you to declare a major and select electives before entering their MBA program. But how do you determine what those MBA classes are ahead of your arrival? Well, you will have to do some business school research. Here is a step-to-step guide to help you decipher the process.

HOW TO COMPLETE YOUR FINAL MBA PROGRAM(S) SELECTION

HOW TO COMPLETE YOUR FINAL MBA PROGRAM(S) SELECTION

An MBA list should usually be pushing the envelope a bit - aiming for all b-schools that you really want to go to and that feel pretty hard to get into. To get to this main idea, we will work through: General philosophy on selecting MBA programs, the contextual nature of ROI, and finishing off a list of programs.

Deciphering Wharton’s “Knowledge for Action” and “Collaborative Innovation”

Deciphering Wharton’s “Knowledge for Action” and “Collaborative Innovation”

Wharton believes their differentiation is in their thought leadership and faculty research. They believe they offer students a superior educational experience due to opportunities they provide to translate intellectual capital into better management knowledge.

LinkedIn Search Techniques To Determine Your MBA Goals

LinkedIn Search Techniques To Determine Your MBA Goals

Once you have are clearer in determining your realistic goals, here are some search techniques on LinkedIn to help you further your MBA research. Firstly, start on your targeted MBA program’s page (on LinkedIn). Then search for your desired title (e.g., “Product manager”)

Example Search: UCLA Anderson, Product Manager

The Real Value of LinkedIn with Respect To B-School?

The Real Value of LinkedIn with Respect To B-School?

What's the real value of LinkedIn with respect to business school? Determining how realistic your business school goals are - especially your short-term goal - as well as what business schools are the most appropriate for your goals. Overwhelmingly, b-schools will look at your short-term goals from a recruiter's POV.

Your Resume vs. Your LinkedIn Profile

Your Resume vs. Your LinkedIn Profile

How to make your resume and LinkedIn profile look as competitive for your MBA application as possible? Firstly, your resume and your LinkedIn profile should "match". In the very least, they should not be inconsistent. This includes names, titles, and dates as well. Here are some more pointers:

UPDATES: The Most Important Thing To Do After You Hit Submit

UPDATES: The Most Important Thing To Do After You Hit Submit

After submitting your MBA application, the most important thing you can do is to keep engaging your target business schools. After you’ve completed all your submissions, you should still keep reaching out to your target MBA schools with substantial updates. This will make you stand out and look more competitive.